Blog.

What do a Scottish brewery and sandwich makers that toast the face of Jesus onto your bread have in common? They both got the funding

User-generated content (UGC) is everywhere. From unboxing videos to reviews of everything from mobile phones to make-up, we’ve all seen someone on social media talking

Imagine watching a movie scene featuring the London underground, seeing the train doors open, and not hearing, “Mind the gap!” Or a horror scene with

Producing an attention-grabbing video that inspires people to action is virtually impossible without the help of an effective media storyboard. Sure, you can film without

In just four years, Instagram Reels have gained an incredible 2.35 billion active users and 2.5 billion viewers, 33.5 million of whom are in the

When you watch video content, do you ever wonder how long it takes to make it? The 30 seconds you see on screen doesn’t just

It takes a village to make a video.  At Perspective Pictures, that village is a London-based video production agency home to producers, art directors, writers,

All advertising tells a story in some way or another, even if that story involves a drumming gorilla or a spaceman (Cadburys and Levi’s, we’re

Every year, Sainsbury’s goes head-to-head with John Lewis to create the most tear-jerking, feel-good Christmas ad.  But they’re not the only ones, and this strategy

Lights. Camera. Action. These three little words may be short and sweet, but the most enormous amount of brainpower powers them. Especially when it comes

Visual storytelling has always played a major role in marketing strategy and consumer engagement. Today’s digital marketing landscape involves a much broader set of tools,

From James Bond to Bridgerton, Fleabag to Four Weddings And A Funeral, there’s no denying that films and series shot in London feature some of