Leslie came to us for two videos, an animated product explainer, highlighting their unique payment platform for the hospitality industry, and a pitch video to improve their communications when cold contacting.
During production, we shot the live-action segments in their offices, showcasing their team and scale of operations.
Our creatives came up with the idea of a “walk and talk”, shooting all of the content on a gimbal through their office space onto the street with the final reveal being their team outside of the prospective clients’ location.
In post-production we edited a full master video including both the live-action walk and talk and the animation of the product, this was then divided into two separate videos, the product animation and a general pitch video to use in the future. This kept costs down and use applications high, brilliant!