Businesses today know they have so many opportunities to secure new customers/clients, but with those opportunities comes massive competition. The key to any growing company’s success is creating a brand that generates long-term relationships with its target audience.
Corporate videos are so much more than an opportunity to tell people about who you are and what you do; they’re also the best way to create a brand your target audience wants to be a part of.
When done right, these videos place your brand in the spotlight, capture the interest of prospective clients, and skyrocket your leads to secure more conversions.
If you want the best chance to create the best possible corporate video, we can help you.
Perspective Pictures is a video production company that specialises in creating original content that captures your audience’s attention and generates leads.
If you want to achieve more with your content strategy, it’s time to work with one of the UK’s most forward-thinking video production companies.
Video content is the best method when communicating your brand’s purpose, culture, and goals. People respond well to visual stimulation, and using videos can be an excellent way to share your message and cement your brand in people’s minds.
These videos can be serious, funny or emotional, but their primary purpose is to connect with audiences and evoke them to view your website, make a purchase or follow your brand.
Corporate videos allow you to enhance your brand and show what makes you unique. Many companies compete in various niches, and your success depends on how an audience responds to your brand.
When you create compelling content, you can not only tell people your story but give them something to connect with.
Great corporate videos can be hugely important for your company, and when done right – they can generate a positive ROI. Animation is compelling, as these videos tend not to age and can serve a company well for many years.
Engagement is central to your success with videos because it defines whether your videos serve a real purpose. Raising awareness is great, but your main goal should be measurable engagement and conversions.
Likes, comments and taking action show that your video serves as a viable marketing tool, and corporate content can give you a helping hand that you need to make an impact with your prospective clients.
When you choose to work with us, you get to benefit from a team that always goes the extra mile. We value creativity and know that the best videos cut through the noise and embed themselves in the heads of each audience member.
In just a few short steps, you could have a corporate video that achieves the metrics you want to see.
Creating a pretty video might seem like enough, but it’s not. Today, it’s about aligning your content with a marketing strategy developed to generate leads. During the consultation, we’ll discuss your business and pinpoint some metrics to ensure we’ll create something that meets them.
There’s so much you can do with corporate video production, including live-action films or animation. We’ll look at your brand and work with you to create a concept that fulfils the theme and message you want to send.
The creative process is all about filling in the gaps. We have the goals and the theme, so now we can create a unique story that truly captures everything that makes your brand special.
You can be as involved as you want through the process, so if you already know the story, we’ll help you bring it to life.
Once you give us the go-ahead, we’ll work on the production process, which involves filming or creating the content and ensuring every single frame will engage audiences and demonstrate your message.
After the creative development and filming processes, it’s time to edit the content. It’s entirely up to you if you want to involve yourself in editing your footage, but we encourage a productive working relationship with all of our clients.
Joining us in the editing suite ensures you can dictate exactly what your video will be about. However, we’re also happy to take the lead.
All digital content offers an opportunity to appear on the search engine results page, and Google’s advanced algorithm will prioritise video content as long as it provides value and entertainment.
Video can make an extremely powerful contribution to your overall SEO strategy and Google rewards websites with visual content. We can help you ensure your video has all of the foundations it requires to rank high on the search engine results page.
Our commitment to ensuring your video serves a more profound purpose makes us different from other corporate video production companies. It’s not just about creating something that looks great; it’s also essential to create content that meets your metrics.
When we create dynamic visual content, our specialists go out of their way to ensure that it aligns with your marketing strategy and generates a positive ROI.
With so many brands competing for customers, your video needs to be bigger and better than your competitors. When our team of experts create content for you, we guarantee it will always make an impression.
If you can interest a prospective client, that’s great; but the best thing you can do is form a relationship with them.
Our video production company knows how to take content much further than your expectations, which means you can benefit from capturing and converting your ideal clients.
Compelling video content is fine, but if it doesn’t result in lead generation and give you valuable metrics that prove a positive ROI, it’s not worth much. When we work with you, our team handles the optimisation elements, so you don’t need to worry about anything.
The worst thing about growing your business through marketing strategies is the time constraints. With tight deadlines and plenty of plates to spin, it’s hard to concentrate on everything at once.
We give you a completely stress-free experience, so you can decide how involved you want to be during the entire process.
You can create many types of video content, so don’t be afraid to get creative. Some of the most popular available include:
A live-action video features real people or animals instead of computer-generated graphics. These videos can take place in film studios or your place of work, and they suit numerous formats.
Whether you’re making a documentary about your work, a brand video to showcase who you are, or TV commercials that serve as corporate videos, they add a sense of reality to any production.
Motion graphics are digital videos that combine graphic design and animation to create visuals that are in motion. Motion graphics can be 2D or 3D, and they often incorporate typography, illustration, and iconography elements. They work well for advertisements, explainer videos, and title sequences.
Motion graphics aim to communicate a message or tell a story in an engaging and visually stimulating way. When done well, motion graphics can be highly effective at grabbing attention and delivering information concisely and memorably.
Animated videos are one of the most popular types of video content, and they use computer-generated graphics to create an animated story. These videos are ideal for educational videos, informational content, or capturing your audience’s attention.
Brands on a budget love animated content because they don’t need to invest in expensive props and sets or hire actors. Animations can also be effective tools for training videos, as more team members will likely engage with more immersive content.
Perspective Pictures is always on hand when you need support through the corporate video production process to deliver something unique and engaging. We began our journey as two friends, travelling the world and documenting the amazing things they saw on camera.
Upon our return, we quickly realised that so many businesses out there struggle to make an impression with their video content. So, we decided that we’d use our talents to help companies like you create salt-of-the-earth video content that captures what your brand’s truly about.
We’re now a team of 20+ specialists, with everyone bringing their ideas, expertise and technical experience to the table.
When you work with us, you can take advantage of a production company that truly gets what you’re about.
The days of people creating videos because they look nice are long gone, and it’s all about aligning everything you do with your far-reaching marketing strategy. There’s so much to consider when creating video content, including how to produce something that serves a purpose for your brand.
From the initial idea to the final product, we plan, optimise and justify every single thing we do, so you’ll know that your video production will meet the goals you set in place.
To create a strong corporate brand identity, you must show what makes you unique. Boring, ‘been there, watched it before’ videos offer no real value to audiences, but they’ll always value creativity.
We’ve worked on many projects over the years, but we’ve got loads of ideas left and never fail to deliver something dynamic, fun, passionate – or whatever you need.
Whether in the filming or post-production stage, we guarantee that you’ll always have access to first-class equipment when you work with us.
From shooting on RED cameras to facilitate easier editing to our very own in-house suite, full of software, you’ll have everything you need and much more here.
We’ve produced many videos in our time and know how important it is to create something extraordinary. Ultimately, we want your content to be successful, so we remain flexible and align ourselves with your needs
Some clients prefer for us to do everything, while others love being a part of the filming and post-production processes. Whatever you want, we’ll go out of our way to make it happen.
If you’re ready to create something that genuinely encompasses your brand, please get in touch with our corporate video production team today. We offer a free consultation to all prospective clients and welcome you to ask us any questions.
Get in touch now, and we’ll get to work on creating a corporate video that redefines your brand and gives you the opportunity to meet your goals.